In Brief:
- Dogecoin is now accepted as payment for AMC gift cards.
- AMC will sell gift cards worth up to $200 every day with Dogecoin.
- Users can Buy the Gift cards with Doge and other cryptocurrencies using the BitPay wallet.
AMC Entertainment Holdings, an American movie theatre chain, has expanded its cryptocurrency endeavors by allowing consumers to buy digital gift cards using Dogecoin (DOGE).
Adam Aron, AMC CEO, tweeted that, “Huge news Dogecoin fans! As we work to accept online crypto payments, now you can buy AMC Theatres digital gift cards (up to $200 per day) with Dogecoin and other cryptocurrency using a BitPay Wallet. Accepted on our web site, mobile app, and in theatres.”
You’ll need to register an account with BitPay, an Atlanta-based crypto payment processor that also sells digital gift cards for Amazon, GameStop, and Home Depot, to buy AMC’s digital gift cards with Doge. AMC gift cards can be used to purchase movie tickets and concessions, but it’s unclear on the company’s website whether digital gift cards may be used in the same way. AMC did not immediately respond to a request for comment.
In the middle of August, the company joined the bitcoin bandwagon. AMC announced at the time that it would accept bitcoin as a payment method by the end of 2021.
Aron started a poll on Twitter shortly after Dogecoin supporters went to social media to protest the removal of the #1 meme cryptocurrency from the list, asking followers if they would use DOGE to buy movie tickets and concessions.
With over two-thirds of people voting in support of Dogecoin, AMC appeared to have no choice but to pay attention.
However, it appears that the actual integration of crypto payments at AMC, which was once planned to be finished by the end of the year, may take longer.
Although BitPay retweeted Aron’s latest post, the company’s gift card page has yet to feature the option as of this writing.
Mark Cuban’s NBA team, the Dallas Mavericks, is one of them, having started accepting Dogecoin for tickets and merchandise in April of this year.
DOGE’s price soared by more than 11% in the aftermath of the revelation, reaching a high of $0.269 in the local market. According to CoinGecko, the asset’s price has dropped to $0.246, as of press time.
The meme coin has climbed to eighth place with a market valuation of $32.4 billion, overtaking USD Coin (USDC) and Polkadot (DOT).
After its stock soared during the “meme stock” buying craze earlier this year, AMC Theaters first announced its plans to accept cryptocurrency in August.