In Brief:
- Visa is partnering with baseball player Micah Johnson to launch an NFT support program
- The new program helps creators to build fluency in crypto commerce and NFTs
- Visa will select a small group of creators through an open application process and serve them knowledge about cryptographic technologies.
Visa Inc. is partnering with Major League baseball player Micah Johnson to launch an NFT support program that will focus on helping creators build fluency in crypto commerce and NFTs.
According to the announcement, partnering with Micah “to build a program designed to help creators understand this technology and how to harness public blockchain for producing and selling digital goods.”
Visa will offer an open application process and select a group of creators to serve knowledge about cryptographic technologies. The company is sponsoring this small group and giving consultative services to navigate the world with both crypto and traditional payment infrastructure. Moreover, the giant company looks to develop relationships between creators and Visa’s network of payment partners.
Micah retired from professional baseball in 2018. Micah began learning about crypto and NFTs in 2019 and he joined the digital art space in 2020 and is the creator of Aku.
Johnson stated: “NFTs unlocked an opportunity for me to build a community of people interested in supporting my work- in a way that goes way beyond liking or sharing.”
The NFT market has been booming in recent months. As a recent famous crypto exchange coinbase launched its own NFT marketplace and received over 1 million signed up onto the waitlist.
“I’m excited about the opportunity to work alongside and learn from a trusted brand like Visa,” says Micah. “Working together, we want to arm creators with the resources they need to stay at the forefront of this revolution.”
