In Brief:
- Newegg announces it will accept SHIB as payment during the holidays.
- The firm made it official with a huge digital-out-of-home campaign displayed on the Reef in L.A.
- Newegg will begin accepting SHIB through the Bitpay platform.
Online Electronics Retailer, Newegg, announced it will accept Shiba Inu (SHIB) cryptocurrency as a form of payment on its platform during the holidays.
Newegg is one of the popular tech-focused online retailers in North America focusing on computer parts, laptops, PC components, gaming systems, office supplies, and automotive parts.
With a large digital out-of-home (DOOH) campaign displayed on The Reef, North America’s largest DOOH billboard, the corporation made the announcement official on a grand scale.
The Reef is located in downtown Los Angeles, California wrapping around three sides of a big office building covering a whole Los Angeles city block.
Newegg stated, “At 55 feet tall and 736 feet wide, the 40,000+ square foot DOOH billboard is one of the most impressive billboards in the world.”
Newegg will begin accepting SHIB in early December through crypto payment service Bitpay.
Andrew Choi, Director of Brand Marketing at Newegg added that “Through our partnership with BitPay, we have the ability to move quickly and lead the market with flexible cryptocurrency payment options. To that end, we’re excited to offer SHIB as a payment option on Newegg.com.”