Best known for its $69 million sale of Beeple’s digital collage, Christie’s has launched an investment fund “Christie’s Ventures” to support young companies that are exploring Web3 for “seamless consumption of art”.
The investing firm of the London-based auction house has already made an investment in LayerZero Labs, an omnichain interoperability protocol.
Christie’s hopes to support “emerging technology and fintech companies creating solutions with art market relevance” through this new venture.
It will begin by looking at three broad categories: Web3 innovation, art-related financial products, and solutions and technologies that enable art consumption to be seamless.
Christie’s Ventures Global Head Devang Thakkar said, “We will focus on products and services which can solve real business challenges, improve client experiences, and expand growth opportunities, both across the art market directly and for interactions with it.”
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Bryan Pellegrino, LayerZero Co-Founder, and CEO had this to say about the newest partnership, “We look forward to working with their team to find new and innovative ways to create the most accessible, frictionless experience with assets indexed over multiple blockchains.”