For its iconic 2001 film “Lord of the Rings: Fellowship of the Ring,” Warner Bros. is releasing the first of its kind digital movie NFTs on their website.
Rediscover Middle Earth with Lord of the Rings: Fellowship of the Ring, Web 3 movie experience premiere drops on October 21, 09 AM, PT or 12 PM, ET.
The NFTs function as an all-in-one digital experience and each include a 4K copy of the film, hours of bonus behind the scenes footage, lots of behind the scenes stills, and exclusive AR collectible assets inspired by the film.
Eluvio, a Web3 company, created the NFTs and is hosting them, along with all the content data, on its Content Fabric blockchain, which is compatible with Ethereum.
The Multimedia movie experience NFT comes with two options: Premiere Mystery Edition and Premiere Epic Edition.
Premiere Mystery Edition:
It contains 10,000 random NFTs to mint, classified as common, uncommon, and rare, priced at $30.00 each.
This Web3 movie experience includes a surprise location-themed, interactive navigation menu based on 1 of 3 locations from the movie:
- The Shire (Common)
- Rivendell (Uncommon)
- Mines of Moria (Rare)
Premiere Epic Edition
This collection contains 999 random ultra rare NFTs to mint for $100 each.
In addition to the perks of Premiere Mystery Edition, the Epic Edition includes image galleries of all 3 locations plus bonus galleries. It also has AR collectibles of all 3 locations.
As Warner Bros. makes its latest bet on NFTs, it’s far from the first Hollywood brand to do so. Marvel has forayed into the NFT world for a long time now with its Veve NFT drops.
