Playboy is celebrating its iconic brand’s 69th anniversary in the Sandbox Metaverse. The celebration will be open to all and last 6.9 days from Dec. 12-19.
DJ BLOND:SH is set to ablaze the dance floor for players to show their moves. All playable Playboy Sandbox characters, including Playboy Rabbitars and Playboy Party People, as well as recognizable Playboy past and present, will be featured in this event.
Playboy and The Sandbox will release a collection of NFTs telling the story of the legendary brand during the event. Starting with the iconic April 1956 cover of the magazine, the voxelized collectibles will span Playboy’s past, present, and future.
The Playboy Metaverse party also brings an opportunity for players to earn rewards with play-and-earn mechanics, including extra rewards available to owners of Playboy Rabbitars and Playboy Party People avatars.
Players who complete at least one of the quests within the experience will also receive a Playboy 69th Birthday in-game digital collectible.
The total rewards pool for this event is 100,000 SAND, split between all eligible participants. Finally, an additional 50,000 SAND will be divided equally between all eligible participants.
All the players who are eligible for rewards will need to register through a KYC process.
Liz Suman, VP of Art, Editorial, and Web3 Projects at Playboy, said, “We’ve had so much fun working with The Sandbox to carve out special moments and opportunities including the recent California Dreamin’ LAND sale, free avatars for our Playboy Rabbitars, and our new NFT collection, The Playboy Party People.”
She further added, “We hope to surprise and delight our communities while building the foundation for a larger MetaMansion experience that celebrates pleasure in the metaverse, and the 69th Birthday Party experience is just a preview of what’s to come!”
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