The world’s largest cryptocurrency exchange, Binance, has teased an upcoming collaboration with the globally renowned football star, Cristiano Ronaldo. In a tweet, Binance released some behind-the-scenes photos that appear to be from an ad shoot featuring Ronaldo.
The images suggest that Binance is set to launch new project with the popular footballer, a move that is expected to generate significant interest given Cristiano Ronaldo’s immense worldwide popularity. Ronaldo currently plays for the Saudi football league club Al Nassr.
The response to the news has been overwhelmingly positive, as crypto enthusiasts hope that Ronaldo’s immense social media following and universal appeal will help reshape public perception of NFTs and cryptocurrencies.
Ronaldo’s first foray into the world of NFTs last November on Binance NFT was a tremendous success. The collection quickly sold out, with fans eagerly subscribing to the drop. The rarest NFTs from the collection fetched an impressive average of $22,800 at auction.
In an effort to provide value and enhance the NFT experience for collectors, Ronaldo held an on-camera chat with holders of the rarest NFTs from his collection.
This gesture not only showcased his role within Binance NFT but also established a personal connection between the soccer star and NFT enthusiasts.
Moving forward, Ronaldo will dedicate his time and celebrity status to interacting with fans and fostering a sense of community within the NFT space.
