The renowned US-based trading app, Robinhood, is gearing up to transform the UK investment landscape by introducing commission-free stock trading.
Silicon Valley giant Robinhood, recognized for its crypto-friendly approach, plans to mirror its US success by lowering fees in the UK. CEO Vlad Tenev intends to introduce a fee reduction strategy, akin to the pre-pandemic US model.
The UK launch is expected in 2024 and will be regulated by the Financial Conduct Authority, offering features such as 5% interest on uninvested cash and zero trading commissions, making it attractive to investors of all sizes.
Initially providing access to US equities, Robinhood’s UK version challenges traditional brokerage norms, promoting 24-hour trading and commission-free access to over 6,000 US-listed stocks.
This strategic move aligns with Robinhood’s 2019 plan for global expansion, positioning it against local competitors like Revolut and Freetrade. Emphasizing its technological focus, Tenev highlights Robinhood’s unique advantage over traditional institutions for international expansion.
Additionally, the platform is gearing up for a cryptocurrency trading launch in the European Union, diversifying its offerings beyond conventional stocks.
Also Read: Robinhood Expands Crypto Trading to EU, Plans UK Brokerage